مجموعة: TIRTIR

TIRTIR is a female-founded Korean beauty brand whose name — "TI & R" — stands for "Trust In Radiance," reflecting its mission to help skin achieve natural, lasting glow. Well-established in South Korea and Japan, TIRTIR broke through globally with its viral Mask Fit Red Cushion, a hydrating, full-coverage cushion foundation infused with skincare-grade ingredients like hibiscus, propolis, and astaxanthin, offering up to 72 hours of smudge- and sweat-proof wear across 40 inclusive shades with SPF protection. Buildable, lightweight, and dermatologist-tested/hypoallergenic, TIRTIR's formulas feel like skincare while providing serious coverage — praised for suiting sensitive and acne-prone skin without caking. Beyond cushions, TIRTIR also offers a growing skincare line (like the 5 Actives Power Serums), blending makeup performance with genuine skin benefit.